Responsibilities:

Strategically leads Marketing: 

Leads motivate & deliver leading-edge marketing strategies including:

• A cohesive, comprehensive & agile overall approach to strategy development, including effective use of insight-driven data
• Targeted & measurable marketing campaigns to deliver on strategic plan objectives which include an emphasis on growth & diversification
• Innovative & contemporary digital marketing strategies which result in lead generation & customer acquisition
• Effective use of collateral that is contemporary & responsive
• A partnership ethos to internal & external strategy development

Strategically leads Communications​​​​​​​:

Leads & delivers effective communication strategies including:

• Delivering an overall communication strategy including public relations & social media in line with business objectives
• Ensuring the overall strategy is refreshed regularly to be relevant & guides other communications
• Targeted & measurable project/issue-specific communication campaigns to deliver on strategic plan objectives & emerging issues
• A contemporary media strategy that is proactive, supplemented by issue management plans
• Monitoring media trends including competitor presence, feeding back into key corporate plans
• A partnership ethos to internal & external strategy development

Job Details

Preferred Candidate