Digital Marketing Specialist July 09, 2021 at 07:58AM
Handling content management for digital marketing, blogs, social medias related to the companyManage, maintain, and improve the company's social media (Facebook, Instagram, etc...)Plan, develop and implement our SEO strategy.Work towards organic search optimization and ROI maximization.Regularly perform thorough keywords research.Identify key SEO KPIs.Monitor redirects, click rate, bounce rate, and other KPIs.Prepare and present reports regularly.Work with web developers and marketing teams to properly implement SEO best practices.Stay up to date with the latest SEO and digital marketing latest trends and best practices.Sets up your pay-per-click advertising campaigns on Google Search, Google Display Partners, and Google Mobile Ads.Conducts keyword research to create a list of keyword phrases on which you will be bidding.Creates Adwords Ads that will run on Google Search, Google Display Partners sites (if desired), and on mobile devices (if desired).Tests different ads, by creating different headlines, different ad copy and different targeted audienceManages your bids.Can tell you what keywords were entered into Google Search, that resulted in your ad being displayedCan tell you how many times visitors clicked on your ad, which ad was clicked on, and which keyword got the ad displayed.Works with you to create targeted landing pages for each of your Adwords Ad Groups.
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