- Responsible for planning, implementing, managing, and monitoring the company's Social Media strategy in order to increase brand awareness, improve marketing efforts, and increase sales.- Execute Ads and measure the success of every social media campaign.- Develop, implement and manage our social media strategy.- Define the most important social media KPIs.- Manage all company social media accounts (e.g. Facebook, Instagram, LinkedIn, YouTube, and other social media platforms).- Optimize plans and budgets according to the best media mix.- Experiment with new platforms and channels.- Ensure ads are creative and displayed appropriately.- Develop new business Leads via social media to introduce our services.- Follow up on leads and conduct research to identify potential prospects.- Build and cultivate prospect relationships by initiating communications and conducting follow-up communications in order to move opportunities through the sales funnel.- Manage data for new and prospective clients within the system, ensuring all communications are logged, information is accurate and documents are attached and assign to the sales team.- Prepare and analyze sales pipeline reports and dashboards.- Establish strong relationships with knowledge of relevant media and blogs to generate.- Establish successful, productive relationships with client contacts.

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