Maximize online sales, customers’ acquisition & Retention through understanding customers’ requirements and the

• Sets the e-commerce strategy including sales targets and business goals, for each brand.
• lead the day-to-day performance of the website in parallel with managing things like site architecture, technical and content SEO, conversion rate optimization, experimentation, merchandising, loyalty, recurring revenue models and more
• Stick to sales target achievement / Brand wise
• Payments & Return Management as per the company policy
• Defines and oversees ongoing digital content planning and calendar: plan marketing activities, promotions, new product launches and other activities necessary to support the brands online and achieve sales goals.
• Acquire and retain customers by executing acquisition and retention strategies including paid media, weekly email campaigns and automation flows.
• Collaborates with in-house design team or outside resources for content creation, creating briefs; ensures content (copy/image/video assets) is on brand and optimal for digital performance.
• Performs regular audits of website content to ensure accuracy, timeliness and relevancy.
• Creates and shares reports on sales, website KPIs and email campaigns performance. Reviews analytics and shares insights with direct manager
• Monitors rivals activities, proposes action plans and identifies opportunities for sales growth
• Ensure key products are featured, cross-sell & up sells are allocated and key customer journeys are reflected

implementation of an effective sales / marketing tactics  

Job Details

Preferred Candidate