•Collects data from sales reports for analysis.•Develops methods and strategies for assessing large amounts of data.•Closely studies past sales data to determine trends in productivity.•Examines company budget.•Conducts research into competitive companies and the surrounding market.•Studies shopping and purchase trends of consumer base and target demographic.•Uses sales prediction software to determine future trends.•Creates sales evaluation reports based on collected data.•Presents sales reports to company managers, directors, and/or CEOs.•Suggests adjustments and revisions to promotional strategies to improve sales and profitability.•Advises on the hiring and/or termination of personnel as needed.•Provides suggestions for budget rearrangement and re-allocation of funds to save money.•Serves as a consultant for company marketing strategies.•Assists in designing promotional materials.•Attends and participates in sales strategy meetings.•Leads informational sessions for staff to explain sales trends and new marketing strategies.•Assists in implementing budget and marketing changes, and evaluates results.•Draws up reports of improvements or lack thereof in the wake of company restructuring.

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