Universities of Canada in Egypt is a Canadian campus hosting top Canadian universities with futuristic programs. It promotes all-round active and diverse student life. It is the first International Branch Campus in the New Administrative Capital. All programs hosted mirror a blend of international experiences, academics, and cultures. Universities of Canada in Egypt encourages an entrepreneurial and innovative mindset through experiential learning, state-of-the-art facilities, and cutting-edge technology.Universities of Canada in Egypt (UofCanada) invites applicants at the rank of Brand Manager for the following full-time position starting September 1, 2020:Analyze brand positioning and consumer insightsShape and communicate our vision and missionTranslate brand elements into plans and go-to-market strategiesMonitor market trends, research consumer markets and competitors’ activitiesOversee new and ongoing marketing and advertising activitiesAlign the Organization around the brand’s direction, choices, and tacticsStay current on market trends and competitive activityEstablish and maintain brand budgetsDefine and manage the brand communication strategy using a variety of mediaOwn the development and messaging of the brand narrativeCreate, execute, and manage marketing programs and campaignssearching consumer markets, monitoring market trends and identifying potential areas in which to invest, based upon consumer needs and spending habitsOverseeing the production of TV adverts, newspaper and magazine advertisements, direct mail packs, email campaigns, websites, exhibition stands, road shows and liaising with art designers, copywriters, media buyers and printersChecking marketing copySupervising the sign off marketing literature and campaigns, liaising with legal and compliance personnel, ensuring the designs and messages meet the Organization’s brand and regulatory guidelinesCoordinating the launch program to external customers as well as employees.

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