Job Accountabilities: Oversee the social media strategy and align it with business strategy & sales/marketing plans. Developing the digital marketing plan, budget & forecasted response/efficiency Coordinate with sales department for compiling the generated leads & assessing leads’ quality Manage and maintain the organization’s website, social media channels & emails/newsletter Write and optimize content for all the online marketing platforms Track and analyses website traffic flow and provide regular internal reports Continually work on the Search Engine Optimization of the website(s) Fix any errors or bugs in online content Edit and post videos, podcasts and audio content to online sites Create online banner adverts and oversee pay per click (PPC) ad management

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