Functional Responsibilities (includes but not limited to): · Execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification Ability and creativity to integrate and effectively use all social media channels highly common among online communities. · Execute SEO Strategy and digital marketing campaigns, including SEM, and social media. · Write and optimize content for the website and social networking accounts such as Facebook, LinkedIn, and Twitter. · Identify target audiences and analyzing their attributes, behavior, and media consumption habits. · Track and analyze website traffic flow and provide regular internal reports. · Continually work on the Search Engine Optimization of the website. · Preparing insightful campaigns reports.

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